
Produced at Luxottica Retail - Produced for Target Optical
Art Directed by:
Jenna Prenger - Senior Interior Designer, New Store Development
Peggy Colvin - Senior Graphic Designer, Store Design
With the direction of Jenna Prenger and Peggy Colvin, I assisted in the study and creation of interior environmental graphics for the Target Optical new 'Store of the Future' design.
FRONT OF HOUSE GRAPHICS

Backwrap

Backwrap Elevation and Graphics Studies



Production



Backwrap Elevation Studies: 1.) Without Doctors Certificates 2.) With 2 Doctors Certificates 3.) With 4 Doctors Certificates

Backwrap Doctor is IN/OUT Panel

Doctor Is IN/OUT magnetic panel dimensions - to allow changes when a specific doctor is in the office.
Doctor Is IN/OUT magnetic sheet - to let customers know if doctors are in/out of the office.



Production

Welcome at Fit Bar



Fit Bar Elevation Studies

Production

Perimeter Wall Fixture Graphics

Perimeter Wall Fixture Study

Production
BACK OF HOUSE GRAPHICS

Doctor Bio Sign Elevation Studies for Pre-Test and Exam Room












Doctor Bio Sign Studies

Selected Direction

Contact Lens Room Graphics Study

Production

Exam Room Graphics Study

Production

Two Door State Reception Area Elevation Study